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The time a website visitor can be
persuaded to spend hanging around looking at advertisements, a quantity
closely related to the site's stickiness. although many studies have
been made of the average visitor's dwelltime, few have managed to suggest
practical ways of free information on the web has grown; the less useful or
relevant that information is, the faster dwelltime moves towards zero. The
problem is especially sever for portal sites, which have a conflict between
keeping people on the site long enough to see the advertising and being
useful enough to serve as a jumping-off point for exploring the rest of the
web. |
